📖 Guava Marketing in Rajasthan. For the livelihood betterment of farmers and consumers.

This book “Guava Marketing in Rajasthan” is an attempt to explore the possibilities of improving the marketing efficiency of Guava by reducing the share of middlemen and providing better marketing infrastructure to farmers in Rajasthan. It also emphasise the need to establish sound market intelligence system so that information regarding prices prevailing in different local and distant markets can be made available to needy farmers. In Indian condition these initiatives could help farmers to realize maximum share in consumers’ price.